Cycling mobility has often been neglected in transport planning. Nevertheless, the potential benefits of increasing the bicycle share make cycling promotion a key element for transforming cities toward sustainability. This research addresses the case study of Vitoria-Gasteiz, a city where the bicycle share has almost quadrupled in eight years. Through an exploratory analysis of the city´s last mobility surveys we find some insights into the bicycle user profile and the cycling trip. The results show differences between cyclist and non-cyclist groups especially by gender and age. On this account, target groups for addressing probike transport policies can be better identified.

DOI: http://dx.doi.org/10.4995/CIT2016.2016.4105