Polytechnic University of Valencia Congress, 1st International Conference on Business Management

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Innovation behavior and the use of research and extension services in small-scaled agricultural holdings
Rosmery Ramos Sandoval, José María García-Alvarez-Coque, Francisco Mas Verdú

Last modified: 21-07-2015

Abstract


The aim of this research is to analyze the influence of farmers’ innovation behavior on the use of research and extension services. Formulating a structural equation model, the authors examined the relationship between key factors of innovation behavior (market orientation, learning orientation, innovation attitude) and the use of research and extension services.

 

 

DOI: http://dx.doi.org/10.4995/ICBM.2015.1211


Keywords


Open Innovation and Business Ecosystem

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