Polytechnic University of Valencia Congress, 1st International Conference on Business Management

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Determining underlying key factors to eco-innovation at the telecom industry: an approach to the service economy.
Carmel Roda-Llorca, Marival Segarra-Oña, Angel Peiro-Signes

Last modified: 26-08-2015


Several studies have pointed out the importance of eco-innovation at the manufacturing industry. Some of them have been developed to unravel the variables that help companies to better target their innovations towards sustainability, but, although the services industry is increasing its economic importance globally, the research carried out on this subject is still scarce. Thus, taking into account that policies of eco-innovation in the EU countries are a key part of sustainable development and also the need to study and understand the different environmental strategies as a key sector in the technological development, in this work we focus in the understanding of the patterns that explain the eco-innovative orientation in the telecommunications industry. We also analyze the similaries and differences among the variables that have been previously studied at the manufacturing industry (ceramic, automotive, etc.) through a detailed state of the art approach.

DOI: http://dx.doi.org/10.4995/ICBM.2015.1368



Eco-innovation, Industry analysis

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