Author Details

Batista, Sarah, Federal University of Amazonas<br />, Brazil

  • - Aspectos Intangibles
    Emotional Branding: emotions and feelings aroused by the design of the olfactory experience of consumption according to the ecosystem approach to communication.

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This work is licensed under a Creative Commons License Attribution-NonComercial-NoDerivatives 4.0 International.

ISSN: 2695-8554